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After appearing on BBC’s The Apprentice in 2011 Susan Ma and Lord Alan Sugar become 50/50 partners in a natural and cruelty free skincare brand. The Tropic brand continues to grow with more than 7,000 ambassadors, over 100 stunning products, and more than 35 prestigious beauty awards

My role

I was tasked with designing and building a bespoke Mangento store for the re-launch of the company following Susan’s appearance on the apprentice. The website featured a discounted trade store and a media and blogging section.

Main responsibilities:

  • Design concepts
  • Prototyping
  • Project management
  • Staff training
  • Magento development
  • Search engine optimisation

Landing page concepts

Design concepts for the entry page to the e commerce site, featuring top selling products, the latest news and testimonials.

Tropic skincare home page concept
Tropic skincare alternative home page concept

Banner concepts

Design concepts for promotional banners to display on the website and send in email campaigns.

Tropic skincare banne concept one
Tropic skincare banne concept two
Tropic skincare banne concept three